Tianzhong​‍​‌‍​‍‌ Kangyuan Pharmaceutical Group’s attractive folding fan gift caused a stir at the Chain ​‍​‌‍​‍‌Expo

2025-12-24


Chain Expo

During‍‌‍‍‌ the hot summer at the Chain Expo, the presentation of the local Tianzhong Kangyuan's oriental folding fans helped them attract a crowd. To the locals and visitors alike, these fans seemed to have brought a breath of fresh air to a place that was heating up fast. As an expo gift, the “cooling treasures under the sun” of the highest-quality Chinese folding fans were given away free of charge by Tianzhong Kangyuan to international visitors. Apart from their usefulness in combating the heat, these fans serve as a cultural link, opening the door to the Dongying area where the Yellow River flows into the sea, and unveiling the present and progressive side of the local economy's development ‍‌‍‍‌zone.

Tianzhong Kangyuan

A Lifetime of Health

The‍‌‍‍‌ reason the folding fan is in high demand is that it is very cleverly designed. Its fan leaf is not simply a medium that carries the Kangyihui brand slogan—"A Lifetime of Health, A Fusion of Nutrition"—but it also represents the concept "Pursue Green & Natural, Create a Healthy Life". On one side, the freehand ink wash painting, consisting of only a few brush strokes, is a highly refined artistic conception of oriental aesthetics; on the other side, the chic and fresh landscape painting depicts the beautiful unity of nature and man. There was a crowd of foreign visitors running to get their hands on the "must-have treasures" that combine utility with investment value as soon as fans were presented at the expo. The long queue of people outside the booth waiting to be served has become one of the most noticeable features at the Chain ‍‌‍‍‌Expo.


 A Fusion of Nutrition


The‍‌‍‍‌ bilingual Chinese-English caption on the fan, "Dongying – A City of the Yellow River Estuary in Shandong Province," literally depicts the city of Dongying, and figuratively, it has helped to become an important window for foreign exposure to the world. Thus, the Tianzhong Kangyuan team saw the opportunity and not only gave the fans to the Chinese and foreign guests but also, besides introducing Dongying, explained the city and the unique geographical features of the Yellow River estuary, marine resources, industrial strengths, cultural heritage, as well as the local economic development zone’s achievements, the business environment, and investment opportunities. This tiny folding fan has been a means for international visitors not only to get the hospitality of Chinese enterprises but also to be greatly interested in a visit to Dongying, Shandong. It is said that some of these foreign guests have made it their firm decision to visit the city right ‍‌‍‍‌there.


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